David Herrold
The ‘Net is a waste of time, and that’s exactly what’s right about it. – William Gibson
Hi, my name is David Herrold and I work at Kaango.com. I'm interested in: mobile technology, social media, networking, web design, usability, publishing, software, hardware, search engine optimization and management tips. Feel free to drop me a note and let me know what you think.
18th
JUL
Premature launches – or bumping into the mousetrap
Posted by Dave | Filed under Design, Development, Web design

Every now and then incomplete web content gets launched completely by accident. I call this nausea-inducing act “bumping into the mouse trap” because it always takes longer to gingerly reset the trap then it does to trigger it.
Oh, and there is usually a lot of flinching involved.
It usually starts with someone noticing a new design live on the website – weeks before the scheduled launch. This person will usually turn to the person in the cube next to him and says “hey, did we launch early or did someone slip on a banana?”
Within a few seconds you’ll usually see another designer or developer who is clearly turning pale, stand up in his cube and utter a string of expletives.
“Uh, guys. I think I just [expletive] pushed the [expletive] new redesign live by accident. How quickly can we [expletive] roll it back?”
The solution could be as simple as replacing the wrong files on the server with recently backed-up versions. (You *did* make back-ups of your work, right?) If so, no harm, no foul.
However, the situation always gets more complicated the more pieces you have involved.
For instance, your position becomes much more complex if you happen to use a combination of flat files, databases, content management systems, distribution networks, automated data feeds, vendor APIs and advertising platforms (like we do). A mistake could interact with any of those things, compounding your problems in a big way.
Fixing these issues becomes much more complicated and usually involves several different people (and skill sets) to fix.
We’ve done our share of “bumping into the mouse trap” with varying degrees of impact. We usually recover gracefully with little disturbance, but every now and then someone notices just as they did when Twitter bumped into the mousetrap earlier this week.
I’ve always wondered if other companies suffered these same accidents. With a touch of schadenfreude I was genuinely happy to see Twitter prematurely launch an incomplete redesign earlier this week.
It makes me feel a bit better knowing we’re not the only ones to drop our pants in front of a few million people by accident.
Have you survived any launching blunders like this? If so, let me know in the comments.
Tags: premature site launch, redesign, twitter
25th
JUN
Houston Chronicle on Twitter
Posted by Dave | Filed under Business, Communication, Networking, Social Networking

I recently realized that we have quite a few fans of social media here at work. So, here is a list of some Twitter users working at the Houston Chronicle. You may even find your favorite writer or editor in this list…enjoy.
Web operations (designers, developers, system admins, etc):
@cmason
@wiredrogue
@sevatt
@elegantmachines
@big_dead_fish
@glove
@tes735
Editorial (writers, reporters, editors, content producers, etc):
@dsilverman
@LauraWeisman
@deanbetz
@houstonbands
@rjustinchan
@scifirantergirl
@lsteffy
@mcberkowitz
@rickdunham
@matt_stiles
@joeyguerra
@juliemason
@SydKearney
@howarddecker
@sbuggs
@corilyns
@kyriememo
@nick_anderson_
@mrglenn
Sales / Marketing (account executives, marketing specialists, etc)
@linafuh
@krmichell
If you know of anyone missing from this list, please post their user name in the comments and I’ll update the list. Also, here are a few Houston Chronicle Twitter feeds so you can keep up with local news via Twitter:
@TechBlog
@ChronSports
@TubularTV
@HoustonChron
@traffichouston
(Oh yeah, and you can find me at @davidherrold)
Have fun meeting some Chronicle folks!
- Dave
Tags: chron.com, houston chronicle, twitter
5th
MAY
My Tweetwheel
Posted by Dave | Filed under Communication, Social Networking
Tweetwheel is visual representation of the connectedness of your Twitter friends. How many of your Twitter followers are connected?
My Tweetwheel. (may take a little time to load)
Tweetwheel (via Bob Lee’s tweet)
Tags: Social Networking, tweetwheel, twitter
12th
APR
My Tweet Cloud
Posted by Dave | Filed under Blogging, Communication, Social Networking

This is my Tweet Cloud.
Interesting, eh?
Tags: data clouds, tweet cloud, twitter
12th
Twitter in plain english
Posted by Dave | Filed under Blogging, Communication, Networking, Social Networking
I’ve been using Twitter for a while now and thought this was a great explanation of exactly how the site works. Look me up on Twitter if you’re interested.
Tags: twitter
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