I found this interesting:
Based on a survey of 7,500 MacWorld attendees it looks like Mac fans tend to be immodest, open minded liberals who are assured of their superiority. To put it bluntly.
I don’t recall taking on an air of superiority when I purchased my Mac. In fact, I was completely lost for a couple months after I “made the switch,” wondering how to adjust preferences, change setting and become more comfortable with the new OS.
Actually, while I was writing a letter to Hillary Clinton regarding my MENSA membership and willingness to proofread all of her speeches while hanging out at a wine bar eating brie – I never once thought I was snobby or liberal.